Aprilia “not interested” in “B championship” World Superbikes
Massimo Rivola talks Aprilia’s World Sup🏅erbike future

Aprilia 🐠CEO Massimo Rivola says the brand is “not interested” in entering World Superbikes as it views the series as “a B championship of MotoGP”.
The Italian brand has🅘 enjoyed success in WSBK over the years, winning 😼the title in 2010 and 2012 with Max Biaggi, and in 2014 with Sylvain Guintoli.
But there hasn't been a serious Aprilia presence in the series since before the COVID pandemic, with the brand’s extended absence coinciding wit༺h its rise up the grid in MotoGP.
Since it’s been away from WSBK, Aprilia won its first premier class grand prix in 2022, added two more in 2023, and in 2025 will field reigning worlꦿd champion Jorge Martin as it looks become a serious title threat in MotoGP.
WSBK𝓰’s future remains uncertain at present, though the shift in regulations in 2027 in MotoGP is likely to lead to a similar move in the production-based series to stop those bikes from being faster than the grand prix prototypes.
Aprilia doesn’t view the currentꦑ technical regulations in WSBK as viable for it to enter, with Rivola believing the series has to adopt Superstock rules and contro♑l costs in the coming years to have a future.
“The only future I can imagine for the seri🐽es is related to the Superstock regulations,” Rivola tol♔d Speedweek.
“They should then simply remove the turn signals and rear-view💙 mirrors and race that way, keeping the designation [of World Superbikes].
“This is the message that a🥃ny manufactuꦑrer wants to send, as it allows them to sell.
“It would be necessary to establish a ceiling on costs because it is ridiculou🍸s to allow €45,000 motorcycles♏ to compete against €25,000 ones.
“Currently, we are not interested in racin෴g in SBK as it looks like a B champio🧸nship of MotoGP. As soon as a proper regulation is adopted, we will be very happy to participate.”
Aprilia as a Superbike model 📖ready to race in the RSV4, which it competes with in the Endurance World Championship.
Rivola says it has done this “as wꦐe believe it [EWC] is a profitable category.”
