Organisers of the North 🍰West 200 have come up with a five-year plan to keep the event goi𝔉ng.

The sustainability plan is designed the ꩵgrow the Noꦑrth West 200 and guarantee its future.

Two key reasons were presented by ᩚᩚᩚᩚᩚᩚ⁤⁤⁤⁤ᩚ⁤⁤⁤⁤ᩚ⁤⁤⁤⁤ᩚ𒀱ᩚᩚᩚrepresentatives of the event to the Causeway Coast and Glens Borough Council's Leisure and Development Committee, ꦚBBC report.

Tourism brought to the area by the North🤪 West ♑200, and its global media reach, were the crucial factors that were reportedly presented.

Councillors were told that over 100,000 people attend the North West 200 each year, an🍌d 27% of that figure come from overseas.

But they were warned that capital must be invested to modern🐼ise the infra💫structure, to guarantee the North West 200’s survival.

Councillors were a𒅌lso told that the event brings in £20m for the local economy, an♋d boosts Northern Ireland’s global exposure.

Future goals, the BBC report, are to grow the markets in Great Britain, Europeꦜ, North America and the Republic of Ireland.

Inte෴rnational marketing f🃏or the event was also a hot topic.

An upgrade for the paddock is a major aim. ♕Local signage must also improve, it was noted.

A Legend’s Mural is also a target for the future.

The presentation t😼o councillors included a succession plan and a new management structure, BBC report.

The North West 200 was noto𝓡riously under threat in 2023 but eventually did go ahead.