W Series CEO Catherine Bond-Muir claims she turned down an offer to show the all-female championship’s inaugural season on free-t෴o-air television in the UK.

The new W Series was announced last ꧑October as a new champ🅰ionship to aid female participation in racing, funding an 18-strong grid of Formula 3 cars that would suppo🔯rt six DTM rounds in 2019.

The all-female seri🔯es has support from ex-Formula 1 racer David Coulthard and Red Bull technical chief Adrian Newey, and is set to debut on May 4 at Hockenheim.

Speaking to ltxcn.top, Bond Muir explaine🐼d how she is working to find further partners and sponsors for the series in the coming months ahead of the series’ debut, including broadcast partners, calling interest in W Series “extraordinary.”

“We’re speaki🍎ng to lo🐻ts and lots of sponsors,” Bond Muir said.

“I think what we’ve got to do♌ first in order to maximise sponsorship is to get our media deals in place. That’s what I’m working incredibly hard on at the moment.

“I’ve had to turn down te🦹rrestrial 💖television here because we can’t have the right scheduling. So a really, really extraordinary response.”

Bond Muir admitted she was surpris🌺ed by the response W Series had received since its launch and how far it h🐷ad reached.

“We reached 101 million people across the world. In my wildest dreams, I would never have believed that we’d have got in the majority of global n🅷ewspapers,” Bond-Muir said.

“So yes, I can’t say I expected it all. I’m amazed at how well it๊ has been r🦋eceived all around the world. We’ve got a lot of interest in the UK, but we’re based in the UK and I would have expected it.

“It’s really the amount of press we’ve received♚ internationally, it’s quite extraordinary.”

W Series confirmed its 60-driver longlist in 🧸Decembe🅺r, and will stage tr🅠ials to finalise its 18-driver grid and two reserves ܫfor the 2019 season later this month in Austria.